BRAND HISTORY


'CLOUT NETWORK'

THE SSMM CLOUT NETWORK WAS A COLLECTIVE OF CREATIVES, WHOSE PERSONALITIES WERE PROMOTED THROUGH 'CLOUT CARDS'. 5-PACKS OF CLOUT CARDS WERE GIVEN AWAY FOR FREE IN EVERY ORDER. THE CARDS WERE INSPIRED BY YUGIOH! CARDS AND CREATED BY GEORGE DREEMER. THEY FEATURED A FRONT SIDE WHERE THE CREATOR IS PRESENTED INCLUDING A SATIRICAL SPECIAL POWER DESCRIPTION, THE CREATOR TYPE AND SOCIAL MEDIA.

Season 1


More Pictures


PHOTO /W LAYLA (@TOOPOOR)


PHOTO /W FAT NICK, POUYA
AND GHOSTEMANE


PHOTO /W SLIM JIMMY AND SWAE LEE


'HIDDEN POTENTIAL'

LIMITED TIME RELEASE.

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Lookbook


Spot in Music Video

Orange HP tee in music video by Hogue Cinematics for Lil Johnnie.


'FREAKY FRED'

LIMITED TIME MINI-RELEASE FOR SELECT FANS.

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MEME PROMO WAVES

BETWEEN 2017-19, GEORGE INCORPORATED A NEW MARKETING STRATEGY PROMOTING ON MEME PAGES, SOME WITH UPWARDS OF 3 MILLION FOLLOWERS. THIS RESULTED IN A GROWTH SPURT FROM 3-4k FOLLOWERS TO 14k FOLLOWERS IN OUR PEAK.

Examples



'SkipSchoolMakeMemes'

STARTING AS AN INSIDE JOKE, THE MOTTO SKIP SCHOOL MAKE MEMES MADE IT TO AN OFFICIAL LIMITED TIME RELEASE. IT WAS ONLY MADE AVAILABLE TO SELECT LONG-TIME CUSTOMERS.

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'INTERNET TOUR'
EVENT

WE WANTED TO SHOW LOVE TO ALL THE PLACES OUR FANS CAME FROM. TO PAY HOMEAGE TO THEIR HOMETOWNS, WE ASKED FANS TO POST THEIR TOWN AND DEPENDING ON WHO GOT THE MOST UPVOTES, THEY GOT THEIR TOWN REPRESENTED ON THIS LIMITED EDITION APPAREL.

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